Sohonsha sources Dunaliella
bardawil exclusively from its wholly-owned company, Nature Beta Technologies
(NBT) in Eilat City, Israel. NBT was founded to promote commercial applications
of the algal research conducted by Weizmann
Institute of Science.
NBT cultivates and harvests Dunaliella bardawil, a remarkable microalgae which
thrives in the hostile environment of the Dead Sea.
Dunaliella bardawil is acknowledged to be the richest source of natural beta-carotene
in the world as well as containing a wealth of other carotenoids
Its unique survival mechanisms are being studied as they may yield further biochemical
benefits and agricultural applications.
NBT's plant is the largest and most advanced facility for Dunaliella
cultivation in the world, producing a pure paste by centrifugation, which is
then spray-dried into powder form.